Earlier, Rs.1000 from each DTH subscriber was fixed, but then the show of the film through the DTH platforms was scheduled to take place a day before the release of the film in cinema Halls. Now the film is getting released throughout India in three vernaculars, namely Tamil, Telugu and Hindi, on January 25th and the show through the DTH for its subscribers was fixed on only February 2.
Following the decision taken at a meeting by Kamal Hassan with a section of cinema theater owners, the DTH show was fixed only after the release of the film in cinema halls. It has also been decided to exhibit the show in more than 500 cinema halls.
The scheduled DTH show would take thrice, instead of one show as was originally planned and Kamal has been finding ways and means to reduce the price of the ticket from Rs.1000, so that many DTH subscribers would be able to subscribe to watch the film from their houses.
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